City Water Conservation Customer Opinion Survey Announced

Please CLICK HERE to take our anonymous 5-minute survey.

Or you take the survey En Español by clicking HERE.

The City Water Conservation Office announces its invitation to city water customers to participate in a public opinion survey to measure the community’s attitudes and behaviors about water conservation and water supply programs. Demographic data is also being sought to better target and tailor public programs.

The 5-minute online survey is is available in both English and Spanish.

“Water conservation and the role it plays in our water supply is a pressing issue for us all, from prolonged drought, climate change, population growth, and protecting our watersheds from fire and floods,” said Christine Chavez, water conservation manager. “Our average personal daily water use of 89 gallons is one of the country’s lowest, but the challenge remains to not only maintain low consumption, but reduce it further. The results of this survey will help us effectively communicate about saving water based on behavior.”

“The low hanging fruit has been picked,” said city councilor and water conservation committee chair, Peter Ives. “People know we need to save water and many are doing it, but many may not be. We need to know what the barriers are and if we need to adopt or amend policies that incentivize ou r customers based on data and not assumptions.”

Questions relate to water use behavior, environmental attitudes, rebate participation, credible sources of information and preferred communication channels. The survey will also help inform Sustainable Santa Fe program efforts.

The survey will be available from October 1 – November 15. The results of the survey will be shared publicly on the water conservation website.